Core tip: at present, the industry sales of about 40 billion yuan, production for more than 1.9 billion. According to customs statistics, system lock industry during the period of "11th five-year plan" of an annual export growth of 31%, is two times the average speed of the hardware whole industry.

Just five years, lock products exports from $1.516 billion to more than $40, and still maintained a rapid growth momentum, we have reason to the future development of the industry have high confidence, locks the market development space is still huge.

But, because of the lack of brand and channel, domestic enterprises only order production delivery, products are sold to who dont know, how much is I dont know, where to sell dont know. Did not understand the end market demand, production of passive and low benefit.

So this problem must be changed. Growing at a rate of imports, imports of high-end market in China more and more foreign products, also the domestic products, because there is no brand into the domestic high-end market.

Lock industry is in the metal products industry is both traditional and emerging industries, says it is traditional, because the commonly has a long history of manufacturing and the use of time; Say it is emerging because the lock product innovation, absorption of using new technology, to satisfy the consumer to lock in the new period in such aspects as function, appearance, design requirements, to protect peoples life and property safety and peoples normal life order have played an important role in the escort.

To solve these problems, China hardware products association put forward the following key points:

First, brand construction. Lock industry this year to carry out system lock industry "top ten lock king" of evaluation work, promote enterprise and the recognition of the industry, do a bit for the construction of brand construction, channel bedding, purpose is to improve their popularity.

Second, to strengthen fostering industrial clusters, through the development of industrial cluster for industry development.

Third, to product quality as the center, more efforts to technological transformation. Good product quality must rely on advanced equipment, it is the necessary condition to guarantee product quality.

Fourth, technology innovation.

Five, marketing platform construction, expand the market both at home and abroad, to walk on two legs, balanced development.

Overall, the lock industry is facing the following several problems:

A enterprise scale is small quantity, unreasonable business structure, product structure is unreasonable, enterprise leading role, model didnt give full play to the leading role. This kind of phenomenon does not change, later will be unsustainable development. The author visited the plum blossom lock factory, the plum blossom through alteration automatic assembly line, to improve labor productivity by 600%. 180000 yuan investment in equipment, a year to a year and a half to earn back the investment of the equipment. At the same time, the introduction of automation equipment, also brings the stability of the product quality improved.

Second, development pattern, backward technology, product serious overcapacity, low-grade products, high-grade products, product quality is not stable and there is a certain gap with the developed country, the lack of a high standard, high efficiency, lack of core technology and independent intellectual property rights, lack of world famous brands, all in all, the lack of core competitiveness in the international market.